Mary Joan Schultheisz, Host of SOHO Today

Mary Joan, host of SOHOTodayMary Joan is the co-founder of two successful small businesses: award-winning interactive media company NuZoo Media, and recently formed

She has experienced firsthand the frustration and elation of running a small business in a competitive industry during the boom and bust of the economy. On SOHO Today she shares her experiences with you along with many experts in a variety of fields including taxes, financing, business plans, and finding qualified employees.

Mary Joan has a bachelor's degree in communications from Temple University, Philadelphia, and a certificate in integrated marketing from the University of Chicago. Additionally, she has studied multimedia at the University of Chicago and Loyola University, Chicago. She has worked in the news, telecommunications, financial services and health industries. Mary Joan also serves on the Robert Morris College Institute of Art and Design Advisory Board.

Email Mary Joan at -- she wants to hear from you! How did you start your small business? What topics are you interested in? Are you an expert? Email us and maybe you'll find yourself on the air!

SOHO stands for Small Office, Home Office, and small business is the focus of this show. On SOHO Today we provide you with tips, tools and techniques for running and growing your small business. We explore topics like technology, financing and insurance, how to get started, how to grow and how to compete against larger companies.

SOHO Today's Previous Episodes


Human Resources

Business Development Through Coaching

Setting Employees Up for Success

Mentoring and Coaching To Help You Manage and Grow Your Small Business

Hiring the Right Person

Growing Pains: You Have To Crawl Before You Walk

Finding Quality, Qualified Employees To Support Growth

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Marketing On A Shoestring Budget

Business Basics Made Easy

Business Basics: The First Year

PR Tips and Techniques for the Small Business Owner

Branding, Marketing and Communications Plans

Child Care Business Expo

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Business Plans

Home Based Businesses: Challenges, Resources, Why Start One?

Growing Pains: You Have To Crawl Before You Walk

Mentoring and Coaching To Help You Manage and Grow Your Small Business

Business Basics Made Easy


Business Outreach Expo

Economic Development Task Force

Tax Tips for the Small Business Owner

Preparing For The Year End Tax Review


Securing Capital To Grow Businesses

Small Business Investment Company's - SBICs


Tax Preferred Health Plans

Health Insurance for Small Businesses

Business Insurance: What Do I Need, and Why Do I Need It?


SBA Week

U.S. Small Business Administration Programs for Small Businesses

SBA Office of Advocacy's Top 10 Rules for Review and Reform

SBA Week


Using Technology To Compete: Skype, GOTO Meeting, Webinars

Computer Tech for the Non-Tech Business Owner

Backing Up Your Computer and Small Office Networking

Mobile Technology: Cell Phones, PDAs and More


What To Know, How To Get Started

Small Businesses in the U.S.

Generally speaking small businesses have up to 100 employees. According to the U.S. Census Bureau in 2004:

  • About three quarters of all U.S. business firms had no payroll. Most were self-employed persons operating unincorporated businesses
  • There were almost 20 Million (19,523,741) Nonemployer firms
  • There were almost 5 Million Firms with up to 100 employees (4,980,165)

That adds up to about 99% of all businesses in the U.S. being small businesses.

Emails, Feedback, Calls, Topics, Guests

As a small business owner, entrepreneur, sole proprietor or whatever you want to call yourself we want to hear from you! Email us at with questions, comments, feedback, topics, and suggestions for guests.


SOHO Today can be seen live Wednesday evenings at 7:30 p.m. Central Standard Time, and in the archives any time. So if you miss a show or want to refer a colleague or friend you’ll always be able to find us.


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